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Editorial

A MESSAGE FROM GIANCARLO PERINI, PUBLISHER.

Car designers around the world, please help us to raise this baby. Make it yours.

Yes, you can!

Through the past five years I have been running a blog dedicated to car design with an experimental approach. I was eager to establish a bridge with the design community and to gain experience on the web.

Now, time has come for a new project with broader goals, focuses and reach.

The goal is to establish a very lively «Café littéraire» where professional designers, design educators and students, car and design enthusiasts meet, show their ideas, discuss design matters and trends, contribute with their own reports and stories to the development of a modern design culture, with past experiences and inputs from different cultures.

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Lamborghini-MarzalLilli-Bertone cutThis report of mine was first published on October 1st, 2013 in autodesign.socialblog.us

Four days later Stile Bertone issued a press-realease, reproduced below.


BERTONE  ROUMOURED SALE TO TURKISH GROUP IS NO GO.

 

Staff and managers of the galaxy of most of the small companies operating under the Bertone name or controlled by the Bertone confused and confusing net of holdings will all be all on temporary lay-off as of the November 1st, according to unofficial workers unions sources.

The Bertone Group needs to urgently reach an agreement with new investors that can support the network of design, engineering and prototype shops supporting car and public transportation industries worldwide. Insiders say the company needs financial resources and is in desperate need of better management (a problem that is at least 10 years old). Indeed, despite the orders portfolio (now dissipated) the company has been unable to make any profits since it was reorganised three years ago. It had plenty of creativity skill but modest production efficiency.

  • BERTONE PANDION @ GENEVA 2010
  • BERTONE PANDION @ GENEVA 2010
    BERTONE PANDION @ GENEVA 2010

    On October 20th, following a report in the Italian press that the company is in financial stress and unable to pay timely salaries to employees and suppliers invoices, the president of the Bertone Group rushed a press release to state the group has «a rich and diversified portfolio of contracts as never before», to say that the company «is negotiating with leading international banks to resolve the financial situation» and that «in order to grant a future to the company it is negotiating a corporate reorganization with no provisions of relocation abroad.»...more

  • Bertone cars.
  • Bertone cars.
    Bertone cars.

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